About
In Praise of China is an advertising management application — with an agency behind it.
The application connects to Google Ads and Microsoft Advertising accounts you own, analyzes campaigns, budgets, and performance, and delivers summaries, alerts, and recommendations. Our team configures it, verifies tracking, and manages accounts for clients who want full service.
What we believe
Paid advertising should be legible: every euro traceable, every change explained, every recommendation tied to data you can inspect.
How we engage
Connect the application yourself, or engage us to run it: audit first, agreement in writing, weekly cadence after.
What we will not do
No fabricated proof, no guaranteed outcomes, no locked-in accounts. Work shown here is labeled concept work.
The company
In Praise of China SAS, Bordeaux, France. One accountable owner per account.